Why Advantage Communications, Inc.

The advantage of true marketing expertise. Organizational leaders and decision-makers appreciate partners who have walked a similar walk. At Advantage Communications, Inc. our principals are experienced corporate marketing executives who have led complex, international operations. We have made the tough decisions necessary for growing brands and organizations and stand ready to help you do the same.

 

The advantage that drives marketplace behavior. Chances are, you need to make certain things happen in the marketplace—and quickly. Yet, as any friend, colleague or parent knows, it is very difficult to persuade someone else to do what you want. But that is exactly the track record we have developed at Advantage Communications, Inc. We can link our work to specific and desired marketplace behavior for our clients.

 

With our help, clients have enjoyed high-value, double-digit behavioral results among target consumers--ranging from purchases of telecommunications services to enrollment in universities to even an increased willingness to donate organs.

 

The advantage for finding growth opportunities. In today’s rapidly changing consumer and recruiting environment, you can’t produce and sustain above-average growth without tapping the fastest-growing consumer segments. Advantage Communications, Inc. has special expertise in African-American, Hispanic and older niches of the U.S. marketplace. But whether the target is defined by demographics, location, perceptions or “all of the above,” we help you find and exploit niches of greatest opportunity.

 

The advantage of a new type of agency. We don’t believe in creating unnecessary overhead that could add cost, slow us down or bias our recommendations. We keep on staff a lean, smart core of professionals, then add other resources as needed for particular client projects and needs. Our key metric is Return on Investment.